Rooted in Purpose: The Core Values That Drive Red Leaf
At Red Leaf, our work goes far beyond recycling IT equipment. We exist to serve organizations, protect data, support communities, and steward the environment with purpose and responsibility. Every project, every pickup, every partnership matters—and so do the values guiding how we show up every day.
Our core values aren’t just words. They are standards. They are expectations. They are who we are.
Here are the values that shape Red Leaf.





Why These Values Matter
Our values guide how we operate.
They define how we serve.
They shape the experience our partners feel every time they work with Red Leaf.
We are proud of the work we do and the purpose behind it. At Red Leaf, these values aren’t statements on a wall—they are who we are in every decision, every interaction, and every day we do this work.
Learn more about how we work and work with us. Book your recycling job today at www.redleafasset.com.